Fall is coming…get your marketing plan ready now for your medical spa!

Fall and spring are great times to market to sell big packages and increase revenue stream in the medical spa.  Hate to talk about it already with summer in full swing but now is the time.  Plan Sept-Nov with Clean Up Summer Sun Damage ads, promotions.  Get your skin care vendors involved.  Host a back [...]

Selling Cosmetic Services takes practice!

There are 10\”Selling Cosmetic Services\” steps to performing a successful cosmetic consultation  that produces CASH!

(click on Selling Cosmetic Services to see a sample consultation by the laser queen!)

Ask the client “Look in the Mirror with Me”
Identify concerns that the client has, make a note of these.
Match up skin care products, injectables and laser/light treatments that [...]

Poll your patients upon check in to determine their interest in cosmetic procedures. This allows you to save time in the medical consult.

How to select cosmetic medicine patients from a general practice for Botox by Cindy Graf

Customized scents remind medical spa clients to come back!

Customized candles with your signature scent are the perfect give away or sale to your clients to keep reminding them of the pleasant experience they had in your spa!  Burn the relaxing candles in your spa and give big ticket clients a candle with a thank you note asking them to burn the candle when [...]

Social media is where it is at!

Perfect demographics for our aesthetic industry and FREE! Have the youngest team member on your staff create a FACEBOOK entry for you today! If you would like a quick tutorial on understanding principles of social media click on this link!

Take the Leap: Six Steps to Successfully Adding a New Aesthetic Service

September 1, 2009
Taking the leap: 6 steps to successfully adding a new aesthetic service
By Lisette Hilton
Cosmetic Surgery Times

WITH TODAY’S UNCERTAIN ECONOMY, does it make sense in a “demand lull” for cosmetic surgeons to explore adding an aesthetic procedure to try to maximize revenue from their current patient base? One expert answers with a cautious yes, [...]

End of Summer Sept. 1

With Labor Day approaching, I like many of you in this business are cheering and giving thanks to have survived the slow summer months in the medical spa biz. I am enthused about our business picking up as the moms put their feet up (usually 2nd week in September) after getting kids off to school [...]