Sunny Scottsdale Spa Finder is a good source of clients

I received a Spa Finder gift certificate from a client and find them to be a good source of client prospecting.  The day spa industry is getting it…the medical spa group not so much…get it!   www.spafinder.com

Spring Clean up is here! Clean your medical spa!

A clean medical spa is important to the image you portray to your clients.  After a busy day, it is takes extra effort and energy to pull the storage cabinets out, clean mirrors, polish chrome and refresh your treatment room, but it needs to be done.  Cleanliness is the #1 thing our clients [...]

New survey indicates more than 17 million cosmetic procedures performed last year in U.S.

A procedural survey conducted by the American Academy of Cosmetic Surgery says more than 17 million cosmetic surgery procedures were performed in the United States in 2009.

The total number of procedures from this first-time study far surpasses any number that has previously been reported in the U.S. This is the first nationwide survey of its kind [...]

Determine your unique selling advantage in your medical spa marketplace.

Don’t try to win new clients by  advertising low prices. Determine your unique selling advantage, put a reasonable price to it and do it extremely well.  Once you establish a low price margin you can’t go back up.  Lost leaders don’t attract repeat clients so you spend all the money you brought in on the [...]

Month 1 of the Spring push is over…have you sold 1/3 of your summer sales?

Happy Easter!  This weekend is a good time to take a breath, enjoy Spring and the blessings of this weekend and recharge for a final push in the sales of your medical spa services that will carry you through the summer!  Summer really slows down in our biz so we need to be aggressive in [...]